A Lyons Satellite Media Tour (SMT) connects brands, organizations, and subject matter experts with broadcast outlets around the country. As one of the leading Satellite Media Tour companies, we offer three different types of SMTs: in-studio, on-location or virtual (via Zoom). Producing SMTs around the country and around the globe, our expert team always uses its breadth of experience to secure top-tier and targeted interviews to efficiently reach audiences nationwide. We handle all aspects of each SMT campaign, from creation of campaign material and strategic pitching to full production services and broadcast media tracking.
A FEW OF OUR SATELLITE MEDIA TOUR EXAMPLES:
A LYONS PR SATELLITE MEDIA TOUR (SMT) INCLUDES:
- Strategic topic and story development
- Development of pitch material
- Targeted pitching
- Studio, virtual or on-location production coordination
- Technical guidance for virtual SMTs
- Set design and layout
- Full production capabilities
- Interview air-checks
- Final broadcast usage report
For Nearly Two Decades, Our SMT Team Has Booked Interviews With National Outlets And Local Affiliates In Nearly Every Market In The Country On A Regular Basis.
Whether conducted from a studio, on-location or virtually via Zoom, we ensure all details of the Satellite Media Tour are covered, which is why Lyons Broadcast PR counts leading brands and organizations among our long time clients.
Satellite Media Tours can target specific markets and/or a large national audience and in just a few hours, we help our clients reach millions and key audiences across the country. Our experienced team of producers and media relations experts know how to cut through the clutter and get our clients on the air.
Satellite Media Tour companies are not all the same. Lyons PR takes the time to listen to our client’s message, goals and budget parameters to determine what is needed to make the SMT a success.
SATELLITE MEDIA TOUR TIPS & RESOURCES
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Satellite Media Tour Process
At Lyons Broadcast PR, we specialize in creating and executing highly effective Satellite Media Tours (SMTs) that help our clients secure valuable media coverage. A Satellite Media Tour allows spokespeople to engage with a broad audience by appearing in multiple broadcast outlets across the country from a single location. This innovative media strategy is ideal for brands and organizations looking to amplify their message and increase brand visibility in a time-efficient and cost-effective manner.
The Satellite Media Tour Process with Lyons Broadcast PR:
Our team at Lyons Broadcast PR guides you through every step of the Satellite Media Tour process, ensuring a seamless and successful experience. The first step is planning and strategy. We begin by working closely with you to understand your key messages, target audience, and desired outcomes. We ensure that your SMT is customized to align with your specific goals, whether it’s promoting a product launch, raising awareness for a cause, or reaching a nationwide audience.
Next, we handle all the logistical coordination. Lyons Broadcast PR has extensive experience managing the technical setup required for a Satellite Media Tour. We arrange all necessary connections, coordinate with stations, and ensure your spokesperson is ready for a live broadcast or pre-recorded interviews. Our team ensures that every aspect of the production is smooth and stress-free.
Our media team’s deep network enables us to secure prime broadcast opportunities for your brand. With our media relations expertise, we ensure that your message reaches the right audience, whether through local or national coverage.
After the Satellite Media Tour is complete, we provide post-tour reporting and analysis. Lyons Broadcast PR delivers comprehensive reports detailing the media placements achieved, audience reach, and overall effectiveness of the tour.
At Lyons Broadcast PR, we make the Satellite Media Tour process easy and efficient. Our team’s expertise in media relations, technical production, and strategic outreach ensures that your SMT delivers measurable results.
SCHEDULE A SATELLITE MEDIA TOUR
For assistance in planning an effective Satellite Media Tour
contact the Lyons Broadcast PR SMT team today.