Lyons Broadcast PR produces satellite media tours in Charlotte and across North Carolina and South Carolina for a variety of clients including nonprofits, brands, and leading industry associations. Whether broadcasting in-studio from cities like Charlotte, Raleigh or Charleston, or on-location at places like Penske Racing Headquarters, our satellite media tours reach targeted audiences around the country.

Our versatile Satellite Media Tour production options include In-Studio, On-Location, and Virtual Media Tours, all designed to meet the unique needs of our Charlotte and Carolinas based clients. Our dedicated project team combines local expertise with a global perspective, delivering customized strategies and individualized attention for each Satellite Media Tour.

Satellite Media Tours (SMTs) are a powerful public relations and marketing tool that enable brands and organizations to secure high-quality broadcast coverage in multiple markets—all from a single location. By arranging a series of pre-scheduled, back-to-back TV, radio, and online interviews, clients can share their stories in a cohesive, targeted manner. This efficient approach maximizes exposure, leverages key messaging, and positions subject matter experts or brand spokespeople as credible thought leaders. In today’s competitive media landscape, SMTs deliver the unique advantage of reaching local, regional, and national audiences simultaneously, helping brands stand out and gain widespread visibility.

Just one example of a Charlotte Satellite Media Tour:

Overview: Lyons Broadcast PR was on site with Siemens Energy to announce their new, innovative clean energy initiative. This satellite media tour was broadcast throughout North and South Carolina discussing the benefits of renewable energy and how it will create more jobs and opportunities for the residents in and around the Charlotte, NC area.

For assistance in planning an effective Satellite Media Tour
contact the Lyons Broadcast PR SMT team today.